
Prevail Study
An Alexion Clinical Study Prescreening Website

Project Summary
Crowley webb, and their affiliate company, Praxis, has the privilege of working with many pharmaceutical companies to create effective brand identities for each of their studies. The Prevail Study, by Alexion, is one such study.
The site is live and available to view, however Alexion often requested complete layouts of every conceivable page on their future sites, so I have the privilege of walking you through every piece of the puzzle, click free.
Project Links
Experience for yourself the Prevail Study Landing Page:
Visual Layouts
Final Client Deliverables
On the Digital Team at Crowley Webb the environment was fast paced, so we utilized the benefit of experience to create these medical study layouts quickly and efficiently.
Team collaboration was key to clean up the little things once the main design was put down. We often used the same base wireframes over and over, and referring to the print materials to translate their creative vision into the web space as seamlessly as possible.
By 2022 we were using Figma to actively create these beautiful designs and collaborate with each other and our web developers.
However, these layouts were a little different than our usual designs. Alexion often requested full layouts of the entire site, rather than examples of what similar pages might look like, as we supplied to other clients. Here we can see the totality of the website structure.
Basic Wireframes







These are wireframes that I created for Praxis when we started using Figma for layouts. They're basic generalizations for the sake of building from, which is why they don't perfectly match the layouts.
Document Setup and Other Details


For all of our projects we create a page to keep the site elements that need referencing during the design process.
Once the design is done, we create an open-graph image and a favicon for the site that the developers are able to access and use.
Conclusion
This project was a lot of heavy lifting, but as I headed the creation of the layouts we were able to produce a full layout for the final website. Be sure to visit the site to see some of those elements in action!